murketing:

If you’re actually interested in the advertising business, you should probably read this.

We resigned several accounts over the years but none bigger than Miller Brewing. And what a shit storm that was. The client was beyond angry, ballistic, and although we sent out a release explaining our decision they decided to claim they had fired us. Whatever. People are free to say whatever they need to, to keep their Board of Directors happy, I suppose. But what was frustrating and somewhat telling was the fact that the advertising trade press reported it that way, even though they knew the truth because they had been made privy to the decision prior to the announcement.